Rapp Construction offers professional remodeling services throughout central Illinois, specializing in kitchens, bathrooms, basements, decks, and room additions. The company recently underwent a complete rebrand and name change and needed an updated web presence and transition plan.
The Need
When Derrick Services became Rapp Construction, a complete brand and site overhaul was required. Not only was the previous site outdated and unappealing visually, the company also needed new domain names, a new logo and brand collateral, and a plan to implement all of these new assets. They also hoped that after the rebrand and website build, their new site could be easily maintained by their internal team.
The Solution
Hancock.Build worked with Rapp Construction to develop a completely new brand identity from the ground up. We assisted in creating a new color palette, logo, fonts, and brand guidelines. We then worked with them on back-end development needs like purchasing new domain names and developing a transition plan for helping customers adapt to the name change.
When we decided to rename and rebrand our company we worked with Hancock.Build to create a new website that reflected our new brand. They even connected us with a designer to create our new logo and choose our new brand colors. Their communication was incredible throughout the process and they created a website that is modern, aesthetically pleasing, and exactly what we wanted to reflect our new brand.
We ensured the Rapp team had the tools necessary to keep their website up to date with images of their new renovations or changes in services. Rapp Construction’s new website is designed to be modern, eye-catching, and easy to navigate, with a key focus on showcasing stunning images of their remodels, highlighting the exceptional work they deliver to their clients.
